The ad software that scales with your agency
The Intentwise Ad Optimizer lets your account managers get more out of their time. Our AI agent Wizi surfaces opportunities, problems, and performance swings across dozens of client accounts and then lets you take quick actions, so your team can spend more time on strategy.
Combine AI and rules-based bid management
Choose between AI or rules-based bid management—or both—for each client account. Our platform allows for:
Rules
Write and apply powerful automated rules across multiple accounts.
AI
Use one of our 20 custom-built AI algorithms tailored to each client's needs.
Both
Combine AI and rules for a more flexible, dynamic strategy.
Manage more accounts without sacrificing your custom touch
Our AI agent Wizi is the ultimate collaborative partner for your team. Benefit from Wizi’s analysis and data-driven recommendations. We’ll help you find under-performing campaigns and missed opportunities—but you tell Wizi which actions to take, based on your expertise. The whole time, you stay in the driver’s seat.
Let your retail metrics inform your ad choices
We keep your ads and retail data intimately connected. Ensure your products are always in stock and optimized based on inventory levels, improve conversion rates with our Content Analytics module, and monitor real-time Share of Voice data to stay ahead of the competition.
Create your own custom groupings
Easily segment performance data with custom groupings or tell our AI agent Wizi to do it. Automatically tag keywords and break down performance by sub-brand, date range, geography, and more. Save time and get precise insights.
Keep an eye on performance swings
Set up automated alerts for dips in inventory, spikes in ACOS, and other critical metrics. Our Recommendations engine provides new targeting suggestions to keep your campaigns optimized.
Level up your ads
with DSP
Manage both sponsored ads and DSP ads under one roof, and connect DSP to our optimization suite for deeper insights. With our sophisticated analytics, your DSP ads will be easier than ever to optimize and contextualize.
Unlock multi-touch insights from AMC
No more evaluating ads in silos. Instantly measure how your ads perform together using insights from Amazon Marketing Cloud. Map popular purchase paths, track the time from ad click to conversion, and access New-to-Brand metrics across your portfolio—all within Ad Optimizer.
Maintain your quality promise as you scale
Our platform grows with your agency, helping you at every stage of the client lifecycle:
Acquisition
Impress prospects with rapid analysis and optimization using Share of Voice and inventory data.
Retention
Quickly identify and resolve performance issues with What Changed, ensuring seamless client service.
Upsell
Enhance client campaigns with advanced features like DSP and Intentwise Explore, continuously delivering impressive results.
Ready to Get Started with the Intentwise Ad Optimizer?
Complete this form, and a team member will be in touch to schedule a demo.
Interested in other marketplaces?
Access advanced campaign features like sponsored brands and bulk updates, as well as time comparisons and automations such as rules and alerts.
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Read our Rules Vs. AI whitepaper
