This year’s Prime Day is going to look a little different than most. Not only is it possibly taking place in June, not July, but brands and agencies will also have to contend with new fees and new marketplaces.
TikTok and Walmart deals have become a bigger slice of the summer sales piece, after all.
In this live session, Ephraim Ausch, the Chief Logistics Officer at Tactical Logistic Solutions, will talk through how to prepare your logistics system for a winning Prime Day.
He’ll discuss:
- What’s different about the 2026 peak season (including new Amazon fuel fees, tariff changes)
- How to plan for compressed timelines (if a June Prime Day happens)
- Tactics for navigating multi-channel deals (i.e., Walmart Deals, TikTok Deals for You Days, Prime Day)
- How to reduce Amazon dependency during peak (working with 3PLs and flexible fulfillment)
Register now, and join us on April 29 at 1 pm EST/10 am PST.




