{"id":23639,"date":"2021-09-15T18:45:00","date_gmt":"2021-09-15T18:45:00","guid":{"rendered":"https:\/\/www.intentwise.com\/blog\/?p=23639"},"modified":"2024-02-06T07:21:11","modified_gmt":"2024-02-06T15:21:11","slug":"multi-marketplace-advertising","status":"publish","type":"post","link":"https:\/\/www.intentwise.com\/blog\/ad-optimization\/multi-marketplace-advertising\/","title":{"rendered":"Feature Updates for Multi-Marketplace Advertising","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Are you an advertiser who is looking out to expand advertising in multiple marketplaces? Or, are you already advertising on multiple marketplaces in Amazon but struggling to keep up with the basic activities of all MPs?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If your answer is yes, then we have some updates for you. <a href=\"https:\/\/advertising.amazon.com\/\">Amazon<\/a> \u2013 The Genie is back! And this time, with a step towards better management of multi-marketplace advertising accounts.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-key-feature-updates\"><strong>Key Feature Updates<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Amazon has rolled out two brilliant key features to make multi-marketplaces advertising easier &#8211;<\/p>\n\n\n\n<ol class=\"wp-block-list\" type=\"1\">\n<li><strong>Multi Country Campaign \u2013 Copy &amp; Create<\/strong><\/li>\n\n\n\n<li><strong>Keyword Localization<\/strong><\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Let\u2019s dive a little deeper to understand these features.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-multi-country-campaigns-copy-create\"><strong>Multi Country Campaigns \u2013 Copy &amp; Create<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">This feature is currently available in UK, Germany, France, Italy &amp; Spain. Now, you can copy your sponsored products \u2013 auto campaigns from one country to your target country within Europe.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You can transfer almost all of the basic sponsored products \u2013 auto campaign settings like placements, ad groups, converting budgets &amp; bids into the suggested bids and currency of the targeted country. Other amazing features include &#8211; copying only the products that are available in the targeted country &amp; having negative keywords translated into the targeted country\u2019s language.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>How to use the Campaign Copy feature<\/strong><\/h3>\n\n\n\n<ol class=\"wp-block-list\" type=\"1\">\n<li>Go to the campaign manager of the marketplace from where you wish to copy the campaigns<\/li>\n\n\n\n<li>Choose the campaigns you want to copy and select \u201cCopy\u201d<\/li>\n\n\n\n<li>You will have an option to choose \u201cCopy to other Marketplaces\u201d and then \u201cContinue\u201d<\/li>\n\n\n\n<li>Select the targeted countries where you want to copy these campaigns<\/li>\n\n\n\n<li>Click the \u201cCreate Campaign\u201d button<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Voila! You now have your copied campaigns in the campaign manager of your targeted country.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-how-to-use-the-campaign-create-feature\"><strong>How to use the Campaign Create feature<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The feature\u2019s highlight is still left, folks! You can have one SP-Auto campaign created in all your targeted countries ALL AT ONCE. The campaign creation feature is only available for UK, Germany, France, Italy, and Spain.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">All you have to do is create an SP-Auto campaign in one of these MPs, and before submitting the campaign, you will have an option to choose the other target countries where you want to copy this campaign. <\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"791\" height=\"384\" src=\"https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2021\/09\/image-5.png\" alt=\"Amazon advertising - sponsored products (SP), sponsored brands (SB), sponsored display (SD)\" class=\"wp-image-23648\" srcset=\"https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2021\/09\/image-5.png 791w, https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2021\/09\/image-5-300x146.png 300w, https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2021\/09\/image-5-768x373.png 768w, https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2021\/09\/image-5-560x272.png 560w\" sizes=\"(max-width: 791px) 100vw, 791px\" \/><figcaption class=\"wp-element-caption\"><em>Select Sponsored Products campaign<\/em><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"760\" height=\"172\" data-src=\"https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2021\/09\/image-6.png\" alt=\"Amazon advertising in sponsored products - auto campaign\" class=\"wp-image-23649 lazyload\" data-srcset=\"https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2021\/09\/image-6.png 760w, https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2021\/09\/image-6-300x68.png 300w, https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2021\/09\/image-6-560x127.png 560w\" data-sizes=\"(max-width: 760px) 100vw, 760px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 760px; --smush-placeholder-aspect-ratio: 760\/172;\" \/><figcaption class=\"wp-element-caption\"><em>Choose automatic targeting<\/em><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"817\" height=\"355\" data-src=\"https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2021\/09\/image-7.png\" alt=\"\" class=\"wp-image-23650 lazyload\" data-srcset=\"https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2021\/09\/image-7.png 817w, https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2021\/09\/image-7-300x130.png 300w, https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2021\/09\/image-7-768x334.png 768w, https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2021\/09\/image-7-560x243.png 560w\" data-sizes=\"(max-width: 817px) 100vw, 817px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 817px; --smush-placeholder-aspect-ratio: 817\/355;\" \/><figcaption class=\"wp-element-caption\"><em>Option to choose target countries<\/em><\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Post submitting, you will have the same campaign created in all your original and targeted countries\u2019 accounts with the same campaign settings and translations (if any).<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-keyword-localization\"><strong>Keyword Localization<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">This feature comes in handy when you need a quick translation of the Amazon suggested keywords while creating keyword targeting campaigns \u2013 be it SP or SB. Using this feature, the local advertisers or agencies can better understand the keywords they wish to target and their relevance to the advertised products.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Amazon suggests English translations of the local language\u2019s keywords of the respective marketplace.<br>For eg \u2013 English translation of French keywords in the French (FR) marketplace.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>How to use Keyword Localization in Console<\/strong><\/h3>\n\n\n\n<ol class=\"wp-block-list\" type=\"1\">\n<li>Go to the advertiser console<\/li>\n\n\n\n<li>Launch a new campaign<\/li>\n\n\n\n<li>Select manual targeting and scroll down to suggested keywords section<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"341\" height=\"437\" data-src=\"https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2021\/09\/image-8.png\" alt=\"amazon advertising keyword localization\" class=\"wp-image-23651 lazyload\" data-srcset=\"https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2021\/09\/image-8.png 341w, https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2021\/09\/image-8-234x300.png 234w\" data-sizes=\"(max-width: 341px) 100vw, 341px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 341px; --smush-placeholder-aspect-ratio: 341\/437;\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">You can now see relevant translations below each suggested keyword for ease of understanding.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-conclusion\"><strong>Conclusion<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">We really like these two new features rolled out by Amazon. They make management of multi-marketplace advertising a little simpler and organized. The features are helpful for advertisers who advertise in more than one MP of the EU and a blessing for Pan-EU Advertisers. For those facing a language barrier while choosing keywords for their respective marketplace, these features would help remove the hindrance. Now advertisers can easily pick relevant keywords for their products through a smooth process.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Though we do feel that SP-A is the quickest campaign to be created, and honestly, it wouldn\u2019t eliminate the vast amount of time that goes into creating manual campaigns (and that too in multiple MPs). And silently, we are hoping Amazon comes up with the same feature for the manual campaigns as well.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Till then, let\u2019s make use of the available features and take one step at a time to advertise efficiently on Amazon.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You might also be interested in another new feature from Amazon &#8211; <a href=\"https:\/\/www.intentwise.com\/blog\/amazon-ui-feature\/amazon-targeting-page\/\">Targeting Page<\/a>.<\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"excerpt":{"rendered":"<p>Are you an advertiser who is looking out to expand advertising in multiple marketplaces? Or, are you already advertising on multiple marketplaces in Amazon but struggling to keep up with the basic activities of all MPs? If your answer is yes, then we have some updates for you. Amazon \u2013 The Genie is back! And [&hellip;]<\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"author":11,"featured_media":23673,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","cybocfi_hide_featured_image":"yes","footnotes":""},"categories":[91],"tags":[40],"class_list":["post-23639","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ad-optimization","tag-amazon-new-features"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v27.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Explained: Amazon Features for Multi-Marketplace Ads<\/title>\n<meta name=\"description\" content=\"Amazon rolled out two key features to make multi-marketplace advertising easier: Multi-Country Campaign\u2013Copy &amp; Create and Keyword Localization.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.intentwise.com\/blog\/ad-optimization\/multi-marketplace-advertising\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Feature Updates for Multi-Marketplace Advertising\" \/>\n<meta property=\"og:description\" content=\"Amazon rolled out two key features to make multi-marketplace advertising easier: Multi-Country Campaign\u2013Copy &amp; Create and Keyword Localization.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.intentwise.com\/blog\/ad-optimization\/multi-marketplace-advertising\/\" \/>\n<meta property=\"og:site_name\" content=\"Intentwise Blog\" \/>\n<meta property=\"article:published_time\" content=\"2021-09-15T18:45:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-02-06T15:21:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2021\/09\/marketplaces-2-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"929\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Aditi Sharma\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Aditi Sharma\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/ad-optimization\\\/multi-marketplace-advertising\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/ad-optimization\\\/multi-marketplace-advertising\\\/\"},\"author\":{\"name\":\"Aditi Sharma\",\"@id\":\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/#\\\/schema\\\/person\\\/a0ad93056695f6d471a238e4f0a6c91a\"},\"headline\":\"Feature Updates for Multi-Marketplace Advertising\",\"datePublished\":\"2021-09-15T18:45:00+00:00\",\"dateModified\":\"2024-02-06T15:21:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/ad-optimization\\\/multi-marketplace-advertising\\\/\"},\"wordCount\":685,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/ad-optimization\\\/multi-marketplace-advertising\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/09\\\/marketplaces-2-1.jpg\",\"keywords\":[\"Amazon New Features\"],\"articleSection\":[\"Ad Optimization\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/ad-optimization\\\/multi-marketplace-advertising\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/ad-optimization\\\/multi-marketplace-advertising\\\/\",\"url\":\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/ad-optimization\\\/multi-marketplace-advertising\\\/\",\"name\":\"Explained: Amazon Features for Multi-Marketplace Ads\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/ad-optimization\\\/multi-marketplace-advertising\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/ad-optimization\\\/multi-marketplace-advertising\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/09\\\/marketplaces-2-1.jpg\",\"datePublished\":\"2021-09-15T18:45:00+00:00\",\"dateModified\":\"2024-02-06T15:21:11+00:00\",\"description\":\"Amazon rolled out two key features to make multi-marketplace advertising easier: Multi-Country Campaign\u2013Copy & Create and Keyword Localization.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/ad-optimization\\\/multi-marketplace-advertising\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/ad-optimization\\\/multi-marketplace-advertising\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/ad-optimization\\\/multi-marketplace-advertising\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Ad Optimization\",\"item\":\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/.\\\/ad-optimization\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Feature Updates for Multi-Marketplace Advertising\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/\",\"name\":\"Intentwise Blog\",\"description\":\"Amazon Analytics &amp; Advertising Software\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/#organization\",\"name\":\"Intentwise\",\"url\":\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/07\\\/favicon256.png\",\"contentUrl\":\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/07\\\/favicon256.png\",\"width\":256,\"height\":256,\"caption\":\"Intentwise\"},\"image\":{\"@id\":\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/#\\\/schema\\\/person\\\/a0ad93056695f6d471a238e4f0a6c91a\",\"name\":\"Aditi Sharma\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/lh3.googleusercontent.com\\\/a-\\\/AOh14GgmJrlbzlo-rgCdxqc0L4NSotaVZ9JehfMrktTo=s96-c\",\"url\":\"https:\\\/\\\/lh3.googleusercontent.com\\\/a-\\\/AOh14GgmJrlbzlo-rgCdxqc0L4NSotaVZ9JehfMrktTo=s96-c\",\"contentUrl\":\"https:\\\/\\\/lh3.googleusercontent.com\\\/a-\\\/AOh14GgmJrlbzlo-rgCdxqc0L4NSotaVZ9JehfMrktTo=s96-c\",\"caption\":\"Aditi Sharma\"},\"description\":\"I am a retail media optimization specialist here at Intentwise.\",\"url\":\"https:\\\/\\\/www.intentwise.com\\\/blog\\\/author\\\/aditiintentwise-com\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Explained: Amazon Features for Multi-Marketplace Ads","description":"Amazon rolled out two key features to make multi-marketplace advertising easier: Multi-Country Campaign\u2013Copy & Create and Keyword Localization.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.intentwise.com\/blog\/ad-optimization\/multi-marketplace-advertising\/","og_locale":"en_US","og_type":"article","og_title":"Feature Updates for Multi-Marketplace Advertising","og_description":"Amazon rolled out two key features to make multi-marketplace advertising easier: Multi-Country Campaign\u2013Copy & Create and Keyword Localization.","og_url":"https:\/\/www.intentwise.com\/blog\/ad-optimization\/multi-marketplace-advertising\/","og_site_name":"Intentwise Blog","article_published_time":"2021-09-15T18:45:00+00:00","article_modified_time":"2024-02-06T15:21:11+00:00","og_image":[{"width":1600,"height":929,"url":"https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2021\/09\/marketplaces-2-1.jpg","type":"image\/jpeg"}],"author":"Aditi Sharma","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Aditi Sharma","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.intentwise.com\/blog\/ad-optimization\/multi-marketplace-advertising\/#article","isPartOf":{"@id":"https:\/\/www.intentwise.com\/blog\/ad-optimization\/multi-marketplace-advertising\/"},"author":{"name":"Aditi Sharma","@id":"https:\/\/www.intentwise.com\/blog\/#\/schema\/person\/a0ad93056695f6d471a238e4f0a6c91a"},"headline":"Feature Updates for Multi-Marketplace Advertising","datePublished":"2021-09-15T18:45:00+00:00","dateModified":"2024-02-06T15:21:11+00:00","mainEntityOfPage":{"@id":"https:\/\/www.intentwise.com\/blog\/ad-optimization\/multi-marketplace-advertising\/"},"wordCount":685,"commentCount":0,"publisher":{"@id":"https:\/\/www.intentwise.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.intentwise.com\/blog\/ad-optimization\/multi-marketplace-advertising\/#primaryimage"},"thumbnailUrl":"https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2021\/09\/marketplaces-2-1.jpg","keywords":["Amazon New Features"],"articleSection":["Ad Optimization"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.intentwise.com\/blog\/ad-optimization\/multi-marketplace-advertising\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.intentwise.com\/blog\/ad-optimization\/multi-marketplace-advertising\/","url":"https:\/\/www.intentwise.com\/blog\/ad-optimization\/multi-marketplace-advertising\/","name":"Explained: Amazon Features for Multi-Marketplace Ads","isPartOf":{"@id":"https:\/\/www.intentwise.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.intentwise.com\/blog\/ad-optimization\/multi-marketplace-advertising\/#primaryimage"},"image":{"@id":"https:\/\/www.intentwise.com\/blog\/ad-optimization\/multi-marketplace-advertising\/#primaryimage"},"thumbnailUrl":"https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2021\/09\/marketplaces-2-1.jpg","datePublished":"2021-09-15T18:45:00+00:00","dateModified":"2024-02-06T15:21:11+00:00","description":"Amazon rolled out two key features to make multi-marketplace advertising easier: Multi-Country Campaign\u2013Copy & Create and Keyword Localization.","breadcrumb":{"@id":"https:\/\/www.intentwise.com\/blog\/ad-optimization\/multi-marketplace-advertising\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.intentwise.com\/blog\/ad-optimization\/multi-marketplace-advertising\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.intentwise.com\/blog\/ad-optimization\/multi-marketplace-advertising\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Ad Optimization","item":"https:\/\/www.intentwise.com\/blog\/.\/ad-optimization\/"},{"@type":"ListItem","position":2,"name":"Feature Updates for Multi-Marketplace Advertising"}]},{"@type":"WebSite","@id":"https:\/\/www.intentwise.com\/blog\/#website","url":"https:\/\/www.intentwise.com\/blog\/","name":"Intentwise Blog","description":"Amazon Analytics &amp; Advertising Software","publisher":{"@id":"https:\/\/www.intentwise.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.intentwise.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.intentwise.com\/blog\/#organization","name":"Intentwise","url":"https:\/\/www.intentwise.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.intentwise.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2021\/07\/favicon256.png","contentUrl":"https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2021\/07\/favicon256.png","width":256,"height":256,"caption":"Intentwise"},"image":{"@id":"https:\/\/www.intentwise.com\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.intentwise.com\/blog\/#\/schema\/person\/a0ad93056695f6d471a238e4f0a6c91a","name":"Aditi Sharma","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/lh3.googleusercontent.com\/a-\/AOh14GgmJrlbzlo-rgCdxqc0L4NSotaVZ9JehfMrktTo=s96-c","url":"https:\/\/lh3.googleusercontent.com\/a-\/AOh14GgmJrlbzlo-rgCdxqc0L4NSotaVZ9JehfMrktTo=s96-c","contentUrl":"https:\/\/lh3.googleusercontent.com\/a-\/AOh14GgmJrlbzlo-rgCdxqc0L4NSotaVZ9JehfMrktTo=s96-c","caption":"Aditi Sharma"},"description":"I am a retail media optimization specialist here at Intentwise.","url":"https:\/\/www.intentwise.com\/blog\/author\/aditiintentwise-com\/"}]}},"gt_translate_keys":[{"key":"link","format":"url"}],"_links":{"self":[{"href":"https:\/\/www.intentwise.com\/blog\/wp-json\/wp\/v2\/posts\/23639","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.intentwise.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.intentwise.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.intentwise.com\/blog\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/www.intentwise.com\/blog\/wp-json\/wp\/v2\/comments?post=23639"}],"version-history":[{"count":0,"href":"https:\/\/www.intentwise.com\/blog\/wp-json\/wp\/v2\/posts\/23639\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.intentwise.com\/blog\/wp-json\/wp\/v2\/media\/23673"}],"wp:attachment":[{"href":"https:\/\/www.intentwise.com\/blog\/wp-json\/wp\/v2\/media?parent=23639"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.intentwise.com\/blog\/wp-json\/wp\/v2\/categories?post=23639"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.intentwise.com\/blog\/wp-json\/wp\/v2\/tags?post=23639"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}