{"id":141,"date":"2017-03-06T11:39:32","date_gmt":"2017-03-06T11:39:32","guid":{"rendered":"https:\/\/intentwise.com\/blog\/?p=141"},"modified":"2024-02-06T05:51:53","modified_gmt":"2024-02-06T13:51:53","slug":"google-adwords-certification","status":"publish","type":"post","link":"https:\/\/www.intentwise.com\/blog\/ad-optimization\/google-adwords-certification\/","title":{"rendered":"Google Adwords certification","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"<figure><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-1210 size-full\" src=\"https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2017\/03\/Google_Adwords_Certification.png\" alt=\"Google Adwords Certification\" width=\"362\" height=\"139\" \/><\/figure>\n<p>Certification is a very debatable concept among Analysts, Developers, and Practitioners. We will try to keep that debate for another day and in this current blog focus on how you can prepare, signup and get Google <a href=\"https:\/\/support.google.com\/google-ads\/answer\/9702955?hl=en\">Adwords certification<\/a>. Certification of any nature is a good way to learn something and also maybe get your foot into the area. Adwords certification is no different and it helps you understand the best practices in online advertising and the usage of Adwords. The best practices include the value proposition of online advertising, campaign setup, campaign management, and optimization. Measurement and optimization is a very important aspect of knowing Adwords.<\/p>\n<p>To <a href=\"https:\/\/www.intentwise.com\/blog\/ad-optimization\/google-academy-ads\/\">become Adwords certified<\/a> one needs to pass two of the Adwords certification exams,<\/p>\n<p>1. Adwords Fundamentals exam (mandatory)<\/p>\n<p>2. One of the following topics: Search Advertising, Display Advertising, Mobile Advertising, Video Advertising, or Shopping Advertising<\/p>\n<p>The process to take the exam is easy. Any member of Google Partners can earn the Adwords certification or an individual NOT associated with any agency can also write the certification exams.<\/p>\n<p>1. Visit <a href=\"http:\/\/www.google.co.in\/partners\/\">www.google.co.in\/partners\/<\/a> for the\u00a0login.<\/p>\n<figure><img decoding=\"async\" class=\"aligncenter size-full wp-image-1213 lazyload\" data-src=\"https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2017\/03\/Google_Partner_Finder.png\" alt=\"Google Partner Finder\" width=\"1024\" height=\"495\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/495;\" \/><\/figure>\n<p>2. Click on <strong>I\u2019m an agency <\/strong>and then <strong>join Google partner <\/strong>thereby agreeing to the terms and conditions.<\/p>\n<p>3. Enter the details and confirm the Email-verification process.<\/p>\n<figure><img decoding=\"async\" class=\"aligncenter size-full wp-image-1208 lazyload\" data-src=\"https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2017\/03\/Adwords_Certificaton_email_Verification.png\" alt=\"Connect with Adwords partners\" width=\"1024\" height=\"314\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/314;\" \/><\/figure>\n<p>4. Type your<strong> organization <\/strong>name in the space and click on<strong> continue to overview.<\/strong><\/p>\n<p>5. Confirm the affiliation with the agency through\u00a0Email<\/p>\n<p>6. Click on <strong>Adwords <\/strong>or <strong>Analytics <\/strong>to take the respective exam.<\/p>\n<figure><img decoding=\"async\" class=\"aligncenter size-full wp-image-1211 lazyload\" data-src=\"https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2017\/03\/Google_Adwords_Fundamentals.png\" alt=\"Adwords Fundamentals\" width=\"1024\" height=\"465\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/465;\" \/><\/figure>\n<p>7. Click on <strong>Take\u00a0exam.<\/strong><\/p>\n<figure><img decoding=\"async\" class=\"aligncenter size-full wp-image-1209 lazyload\" data-src=\"https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2017\/03\/Adwords_fundamentals.png\" alt=\"Adwords fundamentals\" width=\"1024\" height=\"426\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/426;\" \/><\/figure>\n<p>The time limit for the exam is 120 minutes and one needs a minimum of 80% in the chosen subject. The picture mentioned below can be used for further reference. The exam can only be taken once a week.<\/p>\n<figure><img decoding=\"async\" class=\"aligncenter size-full wp-image-1214 lazyload\" data-src=\"https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2017\/03\/adwords_certification_passing_scores.png\" alt=\"Passing scores Adwords certification\" width=\"623\" height=\"180\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 623px; --smush-placeholder-aspect-ratio: 623\/180;\" \/><\/figure>\n<p>Some of the useful reference materials are mentioned below:<\/p>\n<figure><img decoding=\"async\" class=\"aligncenter size-full wp-image-1212 lazyload\" data-src=\"https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2017\/03\/Google_Exam_Study_Guide.png\" alt=\"Adwords Study guide\" width=\"1024\" height=\"500\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/500;\" \/><\/figure>\n<p><a href=\"https:\/\/www.youtube.com\/channel\/UCgl9rHdm9KojNRWs56QI_hg\">Youtube channel for\u00a0Adwords<\/a><\/p>\n<p><a href=\"https:\/\/support.google.com\/partners\/topic\/3204437?hl=en&amp;ref_topic=3111012\">Exam study\u00a0guide<\/a><\/p>\n<p>After successfully clearing the Exam, the <strong>Adwords Certification<\/strong> is being awarded which looks like\u00a0this.<\/p>\n<figure><img decoding=\"async\" class=\"aligncenter size-full wp-image-1207 lazyload\" data-src=\"https:\/\/www.intentwise.com\/blog\/wp-content\/uploads\/2017\/03\/Adwords_Certificate_Intentwise.png\" alt=\"Intentwise Adwords certification\" width=\"949\" height=\"605\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 949px; --smush-placeholder-aspect-ratio: 949\/605;\" \/><\/figure>\n<p><em>Read our post &#8220;<a href=\"https:\/\/www.intentwise.com\/blog\/ppc\/google-academy-ads\/\">Google Academy for Ads and Adwords Certification<\/a>&#8221; to learn about the impact of Google moving all courses and certifications to the Academy for Ads interface.<\/em><\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"excerpt":{"rendered":"<p>Certification is a very debatable concept among Analysts, Developers, and Practitioners. We will try to keep that debate for another day and in this current blog focus on how you can prepare, signup and get Google Adwords certification. Certification of any nature is a good way to learn something and also maybe get your foot [&hellip;]<\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"author":5,"featured_media":22890,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","cybocfi_hide_featured_image":"yes","footnotes":""},"categories":[91],"tags":[7],"class_list":["post-141","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ad-optimization","tag-marketing-ppc"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to get Google Adwords certification<\/title>\n<meta name=\"description\" content=\"Learn why you should be getting Google Adwords certification and how you can prepare for, sign up, and get Adwords certification.\" \/>\n<meta name=\"robots\" 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