CEO Sreenath Reddy outlines three potential implications and use cases of the new Amazon Marketing Stream.
- January 3, 2022
Intentwise’s CEO Sreenath Reddy spoke with Antonio Exsome from ProfitlogiQ about the importance of a sound data strategy for Amazon agencies.
- December 24, 2021
Amazon has introduced a ton of new capabilities around Sponsored Display ads in 2021. Amazon's coverage below is a testament to the speed at which Intentwise adopts these new capabilities and helps advertisers unlock value.
- December 20, 2021
Making changes on the Amazon ad console and not having those reflected within your ad management platform can be challenging. Users can now instantly sync the Amazon ad console with the Intentwise platform on-demand with the latest update.
- December 14, 2021
Turkey 5 is behind us. Sreenath Reddy from Intentwise and Stephen Tyler Reagan, co-founder at Macarta (a full-service Amazon agency), had an in-depth conversation about planning and observations/differences compared to 2020.
- November 23, 2021
Black Friday and Cyber Monday are almost here. We have compiled six essential last-minute tips with regards to Amazon advertising.
- November 20, 2021
Intentwise makes it easy to customize & enable Alerts - Set your criteria & frequency, add emojis & watchers, & never miss anything critical.
- September 29, 2021
TACOS (Total Average Cost Of Sales) is an important metric that most advertisers on Amazon track. In this blog, we look at TACOS across all of Amazon.
- September 22, 2021
To ease the hectic & rigorous process of optimization, Amazon has launched another time-saving feature - Targeting Page. This feature helps us find growth areas in just a few steps.
- September 15, 2021
Amazon recently rolled out two key features to make multi-marketplace advertising easier: Multi-Country Campaign – Copy & Create & Keyword Localization.
